about Alison


"It's the wanting to know that makes us matter." ~ Tom Stoppard

There is no better basis of creativity than a persistent desire for knowledge and search for meaning in all facets of existence.

With almost 20 years’ experience as a graphic designer, writer, and creative director, Alison works with an array of clients to devise written and visual solutions to all creative challenges.   

Alison began her career in the marketing and advertising departments of Pearson Education in New York City. She subsequently worked as Promotions Manager for InvestmentNews at Crain Communications. And in 2009, she established a freelance creative business, helping clients realize their written and visual communication goals, by carefully blending art and science with expressive intention. She is also co-founder and Chief Creative Officer of JoyWell Collective Co., a marketing/creative/events agency with a focus on the health and wellness space.

Alison graduated Phi Beta Kappa, Summa Cum Laude with a BA in English and Economics from the University of Notre Dame. She also holds a Certification in Graphic & Digital Design from Parsons School of Design. She is a member of AAAS (American Association for the Advancement of Science).